Good photos are essential for marketing your accommodation on Instagram.
In tourism, you only have one chance to make a good first impression on your guests. It is known that potential guests first analyse photos and price before reading a detailed description. All the more you should spare no effort to get the best out of the photos of your accommodation:
Prepare your accommodation well, besides obvious things like a completed cleaning and tidiness, details like a bouquet of flowers, a mini chocolate on the head cushion or fruit and mineral water are a sign of a detail-oriented host.
Often, the lack of a photographer is an excuse to wait with the first posting, but with a good smartphone, even amateurs can manage presentable photos these days. Pay attention to a few simple details: photos should be taken in daylight, and you should also avoid reflections and unsightly features such as muck buckets in the picture. Of course, the quality of the photos can be enhanced by the know-how and professional equipment of a photographer, but to start with, anyone can create attractive photos themselves today!
Embellish the description of your accommodation, because “Content is King”.
A particularly detailed description of your accommodation as well as a short description of your photos not only offers added value for your potential guests, content is also an advantage for Google to achieve good results in the organic, i.e. the non-paid search results. Simply put, Google sends a robot to index your texts. The search engine recognises, for example, on the basis of the keywords and the length of stay of the guests whether you offer added value to the visitors with your content. So don’t hesitate to highlight special features in addition to the description of your accommodation.
It is also advisable to write a description about yourself as a host and to add an article about the highlights in the surroundings of your accommodation.
Why not write a small travel guide about the restaurants in the vicinity? The texts you write should of course always be embellished with attractive pictures. Please note: Either you take the photos yourself or you have to make sure that you own the rights to the corresponding pictures in order to avoid legal difficulties.
Embellish the description of your accommodation, because “Content is King”.
A particularly detailed description of your accommodation as well as a short description of your photos not only offers added value for your potential guests, content is also an advantage for Google to achieve good results in the organic, i.e. the non-paid search results. Simply put, Google sends a robot to index your texts. The search engine recognises, for example, on the basis of the keywords and the length of stay of the guests whether you offer added value to the visitors with your content. So don’t hesitate to highlight special features in addition to the description of your accommodation.
It is also advisable to write a description about yourself as a host and to add an article about the highlights in the surroundings of your accommodation.
Why not write a small travel guide about the restaurants in the vicinity? The texts you write should of course always be embellished with attractive pictures. Please note: Either you take the photos yourself or you have to make sure that you own the rights to the corresponding pictures in order to avoid legal difficulties.
